Motion Graphic

Jackie Massage
Streetwear. Shave Ice. Snowboard.

Island Snow

In this project, my task was to select a well-established Hawaii-based local brand with over 25 years of history and animate its logo in a way that reflected the brand's identity, honored its heritage, and strengthened its visual storytelling. To ensure the logo remained sharp and animation-ready, I recreated it in Adobe Illustrator, as the original file was too pixelated. I manually redrew the logo and used Auto Trace on the business name to convert it into editable vector paths, which allowed me to create a clean 3D effect for the text.

Client: Island Snow

Project Type: Logo Animation

Competencies: After Effects, Illustrator

Software: Animation, Visual Style, Audio

Clarity before creativity

brainstorming process


To prepare the logo for animation, I explored ways to improve its clarity and scalability. Since the original file was pixelated, I recreated it in Adobe Illustrator by manually redrawing the mark and using Auto Trace on the business name to convert it into vector paths. This gave me more flexibility to experiment with depth and allowed me to develop a clean 3D text effect while maintaining a sharp, polished look.

island snow logo animation story board island snow after effects